March 19, 2003
Girls need to eat more what?

Because nobody understands teenage girls quite like a cattle rancher...

The National Cattlemen's Beef Assn. launched www.cool-2b-real.com, a site designed to "steer" young girls away from vegetarianism. The site features enlightening articles and insightful quizzes like "What type of beef do you most like to eat with your friends?"

This site actually placed ninth on a list of 101 Dumbest Moments in Business.

I'm speechless. Completely speechless.

Posted by todd at March 19, 2003 11:55 AM
Comments

I, for one, am “stunned.”

I have nieces, aged 7 and 9, and I like to believe that they’re too smart to fall for propaganda like that. (“Oh, boy! Beef!”) That said, the whole Barbie’s-Malibu-Beachhouse layout of the site makes it one of the funniest things I’ve seen online in a while, especially considering that it all points to meat.

Posted by: Shepcat on March 19, 2003 02:24 PM
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